Hello.

My name is Jason, and I create things. Things people interact with and use everyday, but that they probably never even notice. I design web sites and interfaces, and ideally, my work helps people accomplish a task while staying out of their way. For me, success comes when my work enhances something great and takes it to the next level. Here are some examples of my work.

You can contact me via

Sears

 

I joined Sears Home Services as their Design Lead in 2010. Among the projects I've worked on are implementing a fixed 960-grid site structure to offer greater flexibility as well as to encourage content sharing across Sears-owned properties; defining testing plans for site features; and establishing an updated style guide, site taxonomy, and design language.

Sears Home Services
Sears Home Services Sears Home Services

Freelance

 

After leaving FatWallet at the end of 2008, I worked on several freelance projects through 2009 and into 2010 for companies in various fields, including financial services, property development, recreation, and mapping–both as a visual designer and as a user experience consultant.

Icon Property Development
ReStore Mall KidsCause.org
Fidex Loan Terms selector Tahoe Standup Paddleboards

FatWallet

 

After being hired as the company's first interface designer, I lead visual overhauls of the site's homepage, community forums and site-wide navigation. In addition, I was responsible for the design of both email and print communications to the public.

FatWallet Merchants page
FatWallet Homepage FatWallet Homepage

American Greetings

 

Hand-picked for a variety of projects with American Greetings, including redesign and maintenance of 2 of the company's top 3 properties, Blue Mountain and eGreetings, as well as being the lead designer for a co-branding effort with Yahoo!

American Greetings Reminders American Greetings Homepage American Greetings Newsletter
American Greetings Invites

Blue Mountain

 

Led a redesign of the web site in 2000 involving all pages, navigation, forms and communications in order to create a more user-friendly, cohesive and accessible web site. I was later in charge of designing the sign-up/join process when the web site went to a pay model in 2001.

Blue Mountain Newsletter Blue Mountain Homepage Blue Mountain Order Process
Blue Mountain Homepage
©2013 Jason Ely